• Luke Matthews
  • Posts
  • Stories with ChatGPT, LinkedIn Repurposing & TuganAI for Hooks...

Stories with ChatGPT, LinkedIn Repurposing & TuganAI for Hooks...

AI is the key each and every week...

2023 is almost over.

Wild right?

It’s been the year of AI and well, I think 2024 it’s going to get even more intense.

I’ve been sharing more of my AI content creation tips and tricks lately, and it’s been fascinating to see the support and the hate.

AI-generated content seems to be a divisive point and a hot topic right now among creators, educators, and companies.

I am firmly in the “excited to use AI tools” camp and struggle to understand all those who are afraid of AI.

It’ll be interesting to see where 2024 takes us…

Luke’s LinkedIn Tip of the Week ✏️

Everything on LinkedIn still starts with Carousels..

If you create ONE elite carousel, it can carry your content for months.

Let me show you.

I created this LinkedIn Carousel about 6 months ago.

It’s a guide on How to turn your LinkedIn Profile into a Landing Page.

I created this carousel 6 months earlier with different colors and a design that wasn’t that good.

This version I shared with you took me over 6 hours to create!

I have repurposed this carousel 4x in a few different formats, and each time, this post has performed very nicely.

If you’d like to check out my content repurposing guide, which starts with LinkedIn Carousels, you can right here:

Repurpose your best content more; it works. (make sure it is elite content)

Use ChatGPT to write Stories

𝗛𝗼𝘄 𝗜 𝗖𝗿𝗲𝗮𝘁𝗲 𝗮 𝗦𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗼𝘀𝘁 𝘄𝗶𝘁𝗵 𝗔𝗜:

1. First, go find 10 LinkedIn storytelling posts you like.
↳ for an accurate tone of voice, include ur posts.

2. Copy/paste each of the posts into a doc.
↳ use this format: "Post 1:" then paste the post.

3. Now, go to ChatGPT and use this prompt.
↳ For best results use GPT4.


𝗣𝗿𝗼𝗺𝗽𝘁 𝟭:

You are an expert ghostwriter that specializes in LinkedIn and Twitter marketing and you have years of business experience. Please analyze the following 10 posts from (𝑖𝑛𝑠𝑒𝑟𝑡 𝑡ℎ𝑒 𝑐𝑟𝑒𝑎𝑡𝑜𝑟𝑠 𝑎𝑛𝑑 𝑎 𝑏𝑟𝑖𝑒𝑓 𝑑𝑒𝑠𝑐𝑟𝑖𝑝𝑡𝑖𝑜𝑛 𝑜𝑓 𝑡ℎ𝑒𝑚 ℎ𝑒𝑟𝑒). I want you to give me 2 new posts based on these posts. Please make the posts with the thought leadership of (𝑖𝑛𝑠𝑒𝑟𝑡 𝑐𝑟𝑒𝑎𝑡𝑜𝑟 ℎ𝑒𝑟𝑒) and the formatting and copywriting skills of (𝑖𝑛𝑠𝑒𝑟𝑡 𝑐𝑟𝑒𝑎𝑡𝑜𝑟 ℎ𝑒𝑟𝑒), with a slight influence from (𝑖𝑛𝑠𝑒𝑟𝑡 𝑐𝑟𝑒𝑎𝑡𝑜𝑟 ℎ𝑒𝑟𝑒). I want you to make the sentences short and concise but also switch up the formatting so it's enjoyable to read. Please no hashtags, and please make sure the posts follow this opening format:

A bold statement that is no more than 8 words in sentence one.

A short statement beginning with "How I" and then a number included in this story opening sentence.

Here are the 10 posts to analyze:

(𝐼𝑛𝑠𝑒𝑟𝑡 𝑦𝑜𝑢𝑟 10 𝑝𝑜𝑠𝑡𝑠 ℎ𝑒𝑟𝑒)


Our work isn't done.

We need 1 more prompt to get the correct tone of voice.


𝗣𝗿𝗼𝗺𝗽𝘁 𝟮:

Can you please add the following story into both posts:

(𝐼𝑛𝑠𝑒𝑟𝑡 𝑎 𝑠ℎ𝑜𝑟𝑡 𝑠𝑡𝑜𝑟𝑦 𝑓𝑟𝑜𝑚 𝑦𝑜𝑢𝑟 𝑙𝑖𝑓𝑒 𝑟𝑒𝑙𝑒𝑣𝑎𝑛𝑡 𝑡𝑜 𝑡ℎ𝑒 𝑝𝑜𝑠𝑡 𝑡ℎ𝑒𝑚𝑒𝑠)

Keep the integrity of both original posts, but just make them longer and add in elements of this new story and lesson into the posts:


There you have it.

An AI-generated storytelling post.

I'd argue it beats most of the stories in the LinkedIn feed.

But to make it truly elite. I edit with three final 3 steps:

1. Tweak the hook to be more human.
2. Fact-check the post and edit where needed.
3. Simplify the CTA, add a PS, and make it your own.

Finishing these stories with a human touch is best.

YouTuber Video of the Week✍️

How I hack ChatGPT to easily create LinkedIn Hooks

ChatGPT writes my hooks. But I use TuganAI for ideas.

Here's how I get elite LinkedIn hooks in minutes:

For this guide today, we are using two tools:

→ TuganAI to easily generate hook ideas
→ ChatGPT will elevate & edit the LinkedIn hook ideas

TuganAI turns long-form, evergreen content
↳ into original, world-class content across platforms

But what it does best is YouTube videos into:

LinkedIn posts
Tw!tter Threads
Email Newsletters
& even IG/Faceb00k posts...

But my favorite use case for TuganAI is:

→ Quickly getting long lists of LinkedIn Hooks.

Watch the video to learn how to do it.

That’s it for this week!


Luke Matthews, Wizard of ODD


or to participate.